Content Analytics Market trends estimates high demand by 2025

On the basis of application, the content analytics market is segmented into text analyticsweb analyticsspeech analytics, and social media analytics. Social media analytics segment is projected to grow with the largest annual growth rate in the forecast period. Increasing social networking data in the form of text, videos, and images is one of the major drivers, which have augmented the demand for social media analytics software and solutions in various organizations. For example, Facebook, LinkedIn, Twitter, and Google+ are some of the social networking sites. On Facebook, around 300 million photos are uploaded per day, 293,000 statuses are updated, and 510,000 comments are posted in every 60 seconds. This growth of unstructured data in social networking helps companies understand the market trend, customer demand, and new marketing strategy, among others. To extract insights from unstructured data in social networking, social media analytics is necessary and this, in turn, has raised the demand for social media analytic tools.

Request For Sample Copy of this Research Report : https://www.coherentmarketinsights.com/insight/request-sample/808

The content analytics software is a tool, which provides insights on market trends, patterns, and product details to an organization with the integration of structured and un-structured data. Increasing demand for unstructured data insights, rising trend of real-time data analytics, and increasing usage of advanced analytics are some of the key drivers for the growth of the global content analytics market.

Growth of unstructured data plays a major role in the growth of content analytics market

Increasing demand for market insights from unstructured data such as documents, call center transcripts, email messages, social media content, and social networking sites has become one of the major factors driving the growth of content analytics market. Content analytics software extract insights from unstructured data with the help of language processing technology combined with a variety of analytical tools. This insights helps company managers, executives, and supervisors to understand the market trend, customer demand, and product description, among others.

The global content analytics market was valued at US$ 1,653.5 million in 2016 and is estimated to witness a CAGR of 23.4 % during the forecast period (2018 – 2025).

Increasing demand for real-time data analytics opens up growth opportunities for the content analytics market

Increasing demand for real-time data analytics from various organizations has become one of the major opportunities for the content analytics market. Owing to advantages such as fast and accurate results and cost-effectiveness, the real-time content analytic solutions witness a high demand in the market. Moreover, stiff competition among the market players has also accelerated the demand for content analytics. Understanding the market trends and customer demand through real-time content analytics helps companies offer their products to customers before the competitor’s launch.

North America holds a dominant position in the global content analytics market

According to Coherent Market Insights, North America held the dominant position in the global content analytics market in 2016, valued at US$ 774.4 million. The United States and Canada are the major countries driving the market for content analytics in North America region. This is owing to the high adoption of content analytics software and solutions by various organizations operating in these countries. Moreover, the growth of structured and unstructured data through various channels fuel the demand for content analytics market in the region.

Request For Customization as per Your Need : https://www.coherentmarketinsights.com/insight/request-customization/808

You may be interested

Depressive Thoughts Affect Working Memory
Healthcare
Healthcare

Depressive Thoughts Affect Working Memory

Mohit Joshi - September 20, 2018

Researchers establish a link between prolonged depression and reduced working memory, according to a new study published in March 2018. Researchers reveal that dysphoria, which is a…

Myeloproliferative Neoplasms Treatment Market – Current Trends and Future Opportunities by 2026
Healthcare
Healthcare

Myeloproliferative Neoplasms Treatment Market – Current Trends and Future Opportunities by 2026

Albert R - September 20, 2018

Coherent Market Insights added Latest Research Report titled “Myeloproliferative Neoplasms Treatment Market Insights by Manufacturers, Growth, Trends, Regions, Product Type and Application, Geography, Forecast to 2026” to…

Osteoarthritis Treatment Market – Competitive Insights, Significant Futuristic Trends and Opportunities 2026
Healthcare
Healthcare

Osteoarthritis Treatment Market – Competitive Insights, Significant Futuristic Trends and Opportunities 2026

Albert R - September 20, 2018

Coherent Market Insights added Latest Research Report titled “Osteoarthritis Treatment Market Insights by Manufacturers, Growth, Trends, Regions, Product Type and Application, Geography, Forecast to 2026” to its…

Most from this category