Bulldog Skincare for Men to Adopt Green Packaging Technology
RPC M&H Plastics and Bulldog Skincare for Men have joined forces for development of Bulldog’s new sustainable green skincare packaging on November 10, 2017.
Leading skincare products manufacturer Bulldog is the first men’s skincare brand in the world to use Sugarcane as a raw material for production of green packaging. Bulldog will be adopting green packaging, which features Moisturizers, Face Washes and Face Scrubs with multiple variations of each product focusing on different skin types, which includes sensitive skin, mature skin, and oily skin.
According to Green Packaging Market report published by Coherent Market Insights, green packaging involves the usage of recyclable and biodegradable materials and thus referred as energy-efficient or sustainable packaging. Bio-degradable plastics, bio-based plastics, solid bleach sulfate, and recycled papers are some of the key materials used for the manufacture of green packaging products. RPC M&H Plastics is continually seeking alternative environmentally-responsive products as the company believes that a small change can make a big difference while continually striving towards a business that has minimal impact on the environment.
The ‘Green’ polyethylene is created by farming Sugarcane on sustainable land in Brazil. During the cultivation, Sugarcane captures CO2 from the air as it grows. It is so efficient at capturing CO2 that with every kilogram of Green Plastic produced 3,09 kilograms of CO2 is removed from the air. After the growth Sugarcane is transformed into ethanol, which in turn used by Bulldog’s partner Braskem to create Green Plastic. The Green Plastic is then used by RPC M&H Plastics instead of fossil fuel sourced material to create Bulldog’s Flexible Tubes while maintaining the performance characteristics of conventional Polyethylene. However, Sugarcane is often planted on degraded pasture land, which increases the fertility of soil for farming.
“Bulldog is proud to be the first men’s skincare brand in the world to use plastic from sugarcane in our packaging. Plastic from Sugar Cane is the latest step in this approach and we are delighted to have worked with M&H Plastics to turn Green PE into something we can use in the tubes and caps of our packaging,” said Simon Duffy, founder of Bulldog Skincare for Men.
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